Web writing courses

Ideal for:	People who write for websites run businesses, charities and public authorities.
Duration:	One day.
Outline:	Text v design Your site’s body language Identifying your target visitors Developing site personality and tone Writing for your visitors Developing writing skills Links, downloads, tables Search terms and structure Legal aspects
Afterwards ...	Delegates will be able to identify their site’s target visitors, and write copy that is suitable for them. They will then need plenty of practice to enhance their skills.
Previous clients:	Autotrader Barnet Homes BBC Online City of London Corporation Datacard Ltd Discovery Channel Dragon Brands Environment Agency Freedom Road Trust International Correspondence Schools Intervet UK Ltd Jobcentre Plus Jump London Borough of Camden London Borough of Croydon London Borough of Ealing London Borough of Hackney London Borough of Harrow London Borough of Hillingdon London Borough of Hounslow London Borough of Lewisham London Borough of Merton London Borough of Redbridge London Borough of Southwark London Borough of Tower Hamlets London Borough of Westminster London Connects London Councils London Fire Brigade London Voluntary Service Council Manchester Online Manchester Partnership NCH (the children’s charity) Northgate Information Solutions SDA Solutions TNT magazine University of Gloucestershire www.thisisdorset.net www.thisiskent.co.uk
Client comments:	‘The trainer kept me engaged and broke it up with loads of exercises and examples. Very useful to what I will be doing.’ ‘Met my needs as a new person to web editing and authorising.’ ‘Good pace and very interactive. Good mix of practical stuff and linking it to structural issues.’ ‘A very valuable insight into writing for the web. I now have an understanding of my role and responsibilities. Many thanks!’ ‘Clear, informative and very useful. Recommended for web editors and content providers.’
Contact:	Submit an enquiry, or call 01243 789336.